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Public Relations Manager

Sulphur Springs, TX, USA

Full Time

About the Role

The ideal candidate will bring a strong background in media relations, storytelling, influencer partnerships, and digital PR—translating brand vision into impactful public narratives that boost awareness and demand.


Key Responsibilities:
  • PR Strategy & Execution: Design and implement PR campaigns aligned with consumer marketing and sales goals

  • Media & Influencer Relations: Build strong relationships with journalists, influencers, and media outlets to increase brand visibility

  • Brand Storytelling: Develop compelling press releases, media kits, and narratives that highlight product value and company mission

  • Event Support: Lead PR efforts for product launches, retail collaborations, pop-up activations, and industry events

  • Crisis Communications: Prepare proactive and responsive messaging to manage public issues and protect brand reputation

  • Digital PR Integration: Collaborate with digital teams to amplify campaigns through social media and online channels

  • Consumer Sentiment Monitoring: Track media coverage and public feedback to inform PR strategy adjustments

  • Cross-Functional Alignment: Partner with marketing, sales, and customer experience teams to ensure unified messaging

  • Budget & Timeline Management: Oversee PR budgets, set timelines, and allocate resources across campaigns

  • Campaign Reporting: Analyze PR performance via media impact, audience engagement, and sales contribution

Requirements

What You Bring:
  • Excellent writing and editing skills; able to craft clear, engaging communications

  • Strong public speaking and verbal communication abilities

  • Deep knowledge of PR strategy, influencer engagement, and digital outreach

  • Proven crisis communication skills

  • Highly organized, proactive, and comfortable managing multiple projects


Qualifications:
  • Bachelor’s degree in Public Relations, Communications, Marketing, Journalism, or a related field

  • 5–7 years of PR experience, ideally in a consumer-facing industry (e.g., retail, lifestyle, e-commerce, tech)

  • Demonstrated success in media placement and influencer collaboration

  • Experience executing PR strategies that directly support brand growth and consumer engagement

  • Strong understanding of digital PR tools and platforms


Physical Requirements:

This role may involve sitting, standing, walking, lifting, and computer work. Candidates must be able to perform these tasks with or without reasonable accommodations.

About the client

Jump Start Consulting (JSC) is partnering with a leading consumer brand to hire an experienced and dynamic Public Relations Manager. This role is designed to strengthen brand presence, drive customer engagement, and support consumer sales through strategic public relations initiatives.

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